Adsterra straddles mainstream and adult, accepting adult traffic on many formats including its signature Social Bar, plus popunder, native and display. The draw is one dashboard for buyers who run both verticals, with broad global coverage and solid anti-fraud tooling.

Because it spans verticals, confirm format-level adult acceptance and target carefully so your traffic stays relevant - the widest reach also means the widest range of quality. For operators juggling mixed campaigns, the convenience is real.