Binom is the self-hosted tracker of choice for teams who want full data ownership and are comfortable managing their own server. Version 2 swaps MySQL for a ClickHouse backend, which makes multi-million-click report generation near-instant - a meaningful edge when you're doing morning audits across dozens of campaigns. Licensing is flat-rate per installation rather than per-click, so heavy-volume buyers get a very favorable unit economics story compared to cloud alternatives.
Requires a Linux VPS and basic sysadmin confidence; not a plug-and-play option for someone buying traffic for the first time.